Segmentation based on consumer shopping behavior: From shopping avoiders to impulsive hedonics
TitelSegmentation based on consumer shopping behavior: From shopping avoiders to impulsive hedonics
PublicatietypeProefschriften en scripties
Jaar van publicatie2016
AuteursLavrijssen, A.H.
UitgeverTilburg University
Thesis TypeMaster's thesis
PDF icon segmentation_based_on_consumer_shopping_behavior.pdf