Analysis of acquisition patterns: A theoretical and empirical evaluation of alternative methods
TitelAnalysis of acquisition patterns: A theoretical and empirical evaluation of alternative methods
PublicatietypeArtikel in tijdschrift
Jaar van publicatie2005
TijdschriftInternational Journal of Research in Marketing
Volume22
Pagina's87 - 100
AuteursPaas, L.J., & Molenaar, I.W.