The world of data collection is evolving all the time. Technological advances continue to add to the number of ways to reliably collect data. Compared to traditional methods, with contemporary methods we can collect high-quality data faster, more effectively, and more economically.
The smartphone and tablet PC are examples of these technological advances. These devices contain countless sensors which can be used to measure and collect data about the user’s behavior, without requiring any deliberate action on the user’s part. Since people nowadays have their smartphones with them almost permanently, their availability is much greater, making it possible to approach them as a respondent in a study at any given moment.
We are specialized in creating online questionnaires for mobile devices. Besides developing the required software, we also run an extensive research program to study the effects of these new mobile data collection methods. The results of these studies are used to continually improve the said software.